Skip to content
UK VAPE TAX STARTS 1ST OCTOBER – YOUR PRICES AREN’T SUDDENLY CHANGING | FIND OUT MORE →
UK VAPE TAX STARTS 1ST OCTOBER | WHAT YOU NEED TO KNOW →
Header image for the article 350k of 4.3 Million Vapers Have Never Smoked Header image for the article 350k of 4.3 Million Vapers Have Never Smoked > Header image for the article 350k of 4.3 Million Vapers Have Never Smoked

350k/4.3 Million Vapers Have Never Smoked

News sources announce that there are 350,000 vape device users in the UK who never smoked.

Sky News recently announced that there were 4.3 million vape users and counting in the UK. Of these, there are only 350,000 people who have never smoked cigarettes before.

This controversial revelation comes from a report compiled by the group Action on Smoking and Health. It reveals that a tiny percentage – 8.1% - of vape device users have never smoked.

This controversial report sparked international interest when it was released in August. The data contained within it seems to contradict the multitudinal reports which frequently warn newsreaders that vaping is a gateway drug to nicotine use. When 90.9% of all vape users are ex-smokers, it is hard to argue that vape devices have a significant impact in encouraging new users.

Report Statistics

The ASH report uncovered other interesting statistics, such as:

  • The main reasons for ex-smokers to vape include helping them quit, cut down, prevent relapse, and because it saves money
  • The most common types of vape devices are refillable tank systems, which occupy 65% of the market
  • The proportion of smokers who also vape has increased from 17% in 2021, to 22% in 2022
  • 32% of people mistakenly believe that vaping is equally as harmful as smoking. The NHS themselves are trialling vape devices as an alternative to NRTs
  • Use of disposable vapes is on the rise. We know that Elfbar have increased sales over 800% in the last couple of years
  • JUUL is the most popular vape pod kit, with Logic, Vuse, Blu and Vype close behind. Smok and Uwell are also popular, in our experience.
  • Only 4.2% of vape users increase the nicotine strength. 50% use the same strength the began with, while 38% of people gradually reduce the nicotine strength as they get used to a life without cigarettes.
  • There are more ex-smokers than there are current smokers in the UK

You can read the report in full for yourself here.

Shopping for Vape Products with a UK Brand

We have all the vape supplies you need here at Vape Direct. We sell devices, e-liquids, replacement coils, batteries, and more. Browse our online shop of visit our stores in person. You can use our store locator to find a UK vape shop near you.

 

Previous article Vaporesso Introduce The Vaporesso COSS and Vaporesso Eco

Leave a comment

Comments must be approved before appearing

* Required fields

More vaping news

  • Bluetooth Vape Devices: Useful or Unnecessary?
    September 29, 2026 Joe Martin

    Bluetooth Vape Devices: Useful or Unnecessary?

    Bluetooth vape devices are part of the wider move toward smarter vaping. Alongside colour screens, puff counters, battery tracking, coil detection, and smart chipsets, some vape kits can now connect to smartphone apps for extra control and monitoring. If you...

    Read now
  • Leak Detection Sensors in Modern Vape Kits
    September 29, 2026 Joe Martin

    Leak Detection Sensors in Modern Vape Kits

    Leaks are one of the most annoying problems you can have with a vape kit. A small amount of e-liquid in the wrong place can leave your pocket sticky, make your bag smell strongly of vape juice, block airflow channels,...

    Read now
  • Fully Recyclable Pod Systems
    September 29, 2026 Joe Martin

    Fully Recyclable Pod Systems

    Fully recyclable pod systems are becoming more important as vapers look for better alternatives to disposable devices and waste-heavy prefilled products. Instead of throwing away a full device after use, these systems are designed around reusable batteries, replaceable pods, recyclable...

    Read now